At EBOOST®, we make sure everything we create helps people feel great and do more. Our company was founded in New York City in 2007 by entrepreneurs Josh Taekman and John McDonald. Both were fans of European effervescent vitamin products and wanted to create something that offered the nutritional benefits plus natural caffeine to provide an extra boost. This led to their first product, the EBOOST® energy + vitamins powder.

Since the introduction of the first product, the line has expanded to include energy + vitamins shots and our newest product, POW®, a Pre-Workout Superenhancer.

EBOOST® products are designed by a team of experts with over half a century of combined experience in dietary supplements and natural products. They are enjoyed by celebrities and professional athletes including Jillian Michaels, Amar’e Stoudemire, Kelly Ripa, Keith Rivers, Anthony Fasano, Shakira, Heidi Klum, Oprah Winfrey, Kristen Taekman, and Martha Stewart.

In March 2013, Jillian Michaels became an investor in EBOOST® and assumed the role of Chief Energy Officer. EBOOST® has been featured on Good Morning America, Bloomberg Television, O The Oprah Magazine, Vanity Fair, People, Men’s Fitness, The Today Show, Life & Style, and US Weekly.